SPI Automation
SPI Automation revitalizes sales process and adds millions to their sales pipeline
SPI Automation is a renowned control system integrator specializing in innovative automated solutions across various industries. With expertise in material handling, machine control, and process control, SPI Automation delivers tailored solutions to meet diverse client needs. SPI Automation's commitment to excellence and reliability has made it a trusted partner for businesses seeking cutting-edge automation solutions.
Founded In
1994
Industry
Manufacturing
Verticals
Food and Beverage, Pharmaceutical/Nutraceutical, Aerospace, Automotive, Construction Manufacturing
Website
spiautomation.comGrowth Challenges
Like the majority of manufacturing companies, SPI Automation largely relied on word of mouth, sellers-doers and the occasional trade show or networking event and peer group to engage with new potential customers. The limited prospecting activity made it difficult to build a fresh sales pipeline for growth. In addition, limited direct exposure to buyers in the market made it a struggle to keep up with the latest trends and buyer priorities in order to keep an edge over the competition.
![Case study_SPI Automation_1](https://growthera.com/wp-content/uploads/2024/04/Case-study_SPI-Automation_1.jpeg)
SPI’s key growth challenges
The Solution
SPI Automation realized it needed a way to consistently reach into the market to gain insights, learn and provide new sales opportunities to the team. Growth Era’s deep experience in outbound sales development and ‘complete department’ business model were attractive to SPI. In addition, Growth Era’s solution was significantly more cost efficient versus trying to build and manage an outbound function in-house and could be implemented within 4 weeks.
The Results
Leads Developed
Meetings Scheduled
Meetings Attended
Show Rate
The Next Level
The continued growth outlook for SPI Automation is strong, sustained by a high level of confidence in Growth Era‘s capabilities to drive and execute outbound sales development as a continuous function.
Working with Growth Era, SPI remains focused on new customer growth and building upon its market presence.
SPI Automation is now fully equipped to stay out in front of its target markets, keeping its hand extended to serve companies where its solutions can make transformational impacts on success.
![Case study_SPI Automation_4](https://growthera.com/wp-content/uploads/2024/04/Case-study_SPI-Automation_4-1.jpeg)